Prospects Tag

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="grid" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text]When you make a sales call to a prospective customer, you can often hear their objections rattling around in their head, even though they might not voice them out loud. In many cases, customers choose not to voice these concerns at all, but will simply choose not to purchase from you and ignore your calls in the future.
[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="grid" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text]Savvy sales professionals know that the most fruitful lead generation activities come from in-depth knowledge of exactly who you are talking to. That is not just in terms of creating an Ideal Client Profile (ICP). It is also about understanding the difference between decision makers, gate-keepers, and influencers. Knowing the nature of each can make the whole sales process slicker and more effective.