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[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="grid" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text][/vc_column_text][vc_column_text]Sales pipeline management is at the core of everything we do in sales. Every organization has its own...

19 August, 2022 /

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="grid" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text][/vc_column_text][vc_column_text]The world of sales has changed a lot in the last 20 years. From the time when people...

04 August, 2022 /
[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="grid" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text]Why is creating an effective sales pipeline a nightmare for some businesses? Is it as daunting as some people make it out to be? Well, it depends on how you do it. After you read this short article, you will have a full understanding of how to build a robust sales pipeline.
22 July, 2022 /
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[/vc_column_text][/vc_column][/vc_row][vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="grid" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text]

Why You Need Effective Buyer Personas for B2B Lead Generation

A buyer persona is a hypothetical customer that serves as a model of the buyer you want to target. Personas are based on an ideal customer profile (ICP), which is a set of metrics that guide your overall sales strategy. Personas take this information and build it out to clarify the needs, behaviors, goals, and concerns of your audience.

07 April, 2022 /
[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="grid" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text]Life is a never-ending race and all of us are huffing and puffing on our journey to success. COVID-19 is a huge hurdle for all of us right now and enterprises are figuring ways to leap across the setbacks caused by the pandemic.
30 September, 2020 /
[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="grid" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text]It is a highly competitive world we live in, with millions of products and service providers catering to the ever-growing needs of people. COVID- 19 has crippled the economy and sent us all in reeling in a downward spiral in isolation. Many employees have been laid off to compensate for the losses faced by enterprises and leaders are searching for innovative ways to find new clients.
24 September, 2020 /
[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="grid" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text]Famous American essayist Henry David Thoreau once said “Success usually comes to those who are busy looking for it” and truer words have never been spoken. In this materialistic world, we all live in, success is the true universal language. Behind every successful enterprise and product is the unquenchable thirst of an always active sales team.
18 September, 2020 /
[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="grid" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text]Imagine you are calling a bunch of cold leads. Just after you start talking, they end your call or do not consider lifting your call. You are saddened by this incident and lose your temper. You go to the next lead, and the same thing happens again. Neither the caller nor the callee indeed enjoys engaging in cold calls. Because you are talking to someone who doesn’t express any interest in your company or the services you offer. But cold calls are a part of many sales teams. It’s still an effective way to connect with your prospects only if there is some preparation beforehand. Below you can find some practical tips to successfully close a cold lead.
11 September, 2020 /
[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="grid" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text]LinkedIn currently boasts more than 500 million users worldwide. Therefore, needless to say, LinkedIn’s platform for messaging has taken the business world by storm in recent years. InMail’s response rate is three times higher than on average of a normal email. This means that the potential for networking is incredibly high.
07 September, 2020 /
[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="grid" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text]The world of startups is not a fairyland. Either you grow or vanish is this world of struggle. To survive and let your business bloom, you need to try every trick possible. One of the less popular methods is cold outreach. Before we dive into the details of the successful cold outreach campaign, let’s brush up the basics of it.
01 September, 2020 /